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Privacy Policy

Last updated: 3 Dec 2025

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AIffinity (“we”, “our”, “us”) operates as a marketing, branding, creative, and e-commerce support consultancy.


We are committed to protecting your personal data and ensuring transparency about how we collect, use, store, and safeguard your information. This Privacy Policy outlines our practices in accordance with the Personal Data Protection Act (PDPA) of Singapore.

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1. Information We Collect

We collect information to provide and improve our services. The data we collect includes:

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1.1 Personal Information

Provided directly by you when you:

  • Submit an enquiry form

  • Contact us via email, WhatsApp, social media, or phone

  • Request a quote or consultation

  • Sign up for newsletters

  • Engage us for services or contract work

  • Provide billing or payment information

 

This may include:

  • Full name

  • Business name

  • Email address

  • Phone number

  • Social media handles

  • Company information

  • Billing address

  • Payment details (we do NOT store your card/bank info; handled by third-party payment processors)

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1.2 Business & Marketing Information

Provided voluntarily when we work with you:

  • Brand assets (logo, images, copy)

  • Product information

  • Marketing brief

  • E-commerce access (if granted by you)

  • Social media platform access (if granted by you)

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1.3 Automatically Collected Data

When you visit our website:

  • IP address

  • Device information

  • Browser type

  • Referring URLs

  • Pages viewed

  • Cookies (analytics, session, preference cookies)

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We use Google Analytics or similar tools for website insights.

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2. How We Use Your Information

We use the data we collect to:

  • Respond to enquiries and provide quotations

  • Deliver services (design, marketing, e-commerce support, content creation, etc.)

  • Process transactions and send invoices

  • Maintain communication throughout a project

  • Improve our website, services, and customer experience

  • Send newsletters or marketing updates (only with your consent)

  • Verify identity for security where required

  • Ensure compliance with legal or regulatory obligations

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3. Sharing Your Information

We do NOT sell or trade your personal data.

We may share your information in the following cases:

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3.1 Service Providers

With third-party vendors who support our operations, such as:

  • Cloud storage services

  • Project management platforms

  • Payment processors

  • Email newsletter tools

  • Analytics providers

  • Web hosting services

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These third parties only receive information needed to perform their tasks and are obligated to protect your data.

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3.2 Legal Requirements

We may share data if required to:

  • Comply with applicable laws

  • Respond to lawful requests

  • Protect the rights, property, or safety of AIffinity or others

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4. Data Storage & Security

We store your information using reputable third-party cloud services.
We implement measures such as:

  • Access control and permission management

  • Encrypted communication channels (HTTPS/SSL)

  • Secure password and credential management

  • Two-factor authentication on key accounts

  • Regular audits of file storage

  • Limited access for team members on a need-to-know basis

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However, no method of transmission or storage is 100% secure. We strive to protect your information, but we cannot guarantee absolute security.

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5. Data Retention

We retain your personal data only for as long as necessary, which usually means:

  • Project-related files: up to 24 months after project completion

  • Financial or invoicing records: 5 years (as required by law)

  • Emails and communication: as long as reasonably needed for business purposes

  • Newsletter consent data: until you unsubscribe

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You may request deletion of your data anytime (unless we are legally required to retain certain records).

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6. Your Rights

Depending on your location (e.g., Singapore PDPA or global privacy standards), you may request the following:

  • Access to your personal data

  • Correction of inaccurate or outdated information

  • Withdrawal of consent for data collection

  • Request the deletion of your data

  • Request how your data has been used (PDPA access request)

To make such requests, contact us at: kyoshiexile@gmail.com

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7. Cookies & Tracking

We use cookies for:

  • Website analytics

  • Session management

  • User experience improvements

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You may disable cookies via your browser at any time. Doing so may affect some website functions.

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8. Third-Party Links

Our website may contain links to external sites (e.g., social media, portfolios, client links).
We are not responsible for the privacy practices of these external websites.

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9. Children’s Data

We do not knowingly collect data from individuals under 16 years old.
If you believe a minor has provided data, please contact us to have it removed.

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10. Changes to This Policy

We may update this Privacy Policy at any time. Changes will be reflected with the updated date at the top of the page.

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11. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:

AIffinity
Email: kyoshiexile@gmail.com

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